What if we told you there is a better way to train, with an on-demand coach right there with you, teaching, motivating, and inspiring you?

What if we told you there is a better way to train, with an on-demand coach right there with you, teaching, motivating, and inspiring you?

KASI empowers runners and fitness enthusiasts to achieve clarity and control over their workouts and performance.

KASI empowers runners and fitness enthusiasts to achieve clarity and control over their workouts and performance.

By leveraging real-time biometric data and AI coaching technology, KASI provides an immersive, personalized training experience that’s the closest thing to having a human coach by your side. And if you have a human coach who is far away, KASI enables your coach to observe your workouts from a remote location and coach you in real time, even without being in person.

By leveraging real-time biometric data and AI coaching technology, KASI provides an immersive, personalized training experience that’s the closest thing to having a human coach by your side. And if you have a human coach who is far away, KASI enables your coach to observe your workouts from a remote location and coach you in real time, even without being in person.

Current Market Problem

Current Market Problem

01

Traditional running apps and coaching platforms lack real-time, adaptive coaching during workouts.

02

Most earphone-based or AI fitness solutions collect data but offer only basic, generic feedback without responding dynamically to an athlete's real-time performance.

03

Coaches and athletes find it difficult to track workouts in real-time and provide on-the-spot guidance.

The KASI Solution

The KASI Solution

KASI is an AI-driven coaching platform that provides live, adaptive feedback during your run. KASI's technology collects specific biometrics as you train (pace, heart rate, cadence, etc.) and coaches you in your ear.

KASI is an AI-driven coaching platform that provides live, adaptive feedback during your run. KASI's technology collects specific biometrics as you train (pace, heart rate, cadence, etc.) and coaches you in your ear.

Real-Time Coaching

KASI's AI interprets your performance data instantly, adapting workout cues on the fly.

Human Coach Integration

A human coach can see the athlete’s workout in real time from a remote location and verbally coach him or her, as if the coach is with the athlete in person.

Personalized Training Plans

Personalized programs, designed by the best coaches and optimized with KASI's AI engine, help you progressively improve.

Target Market & Opportunity

Target Market & Opportunity

Runners & Triathletes

Embrace technology and look for data-driven training insights

Runners & Triathletes

Embrace technology and look for data-driven training insights

Running & Triathlon Coaches

Need remote, real-time data on their athletes to improve coaching outcomes

Fitness Enthusiasts

Seeking an enhanced workout experience with intelligent coaching on demand

Fitness Enthusiasts

Seeking an enhanced workout experience with intelligent coaching on demand

U.S. Runner Market Demographics

U.S. Runner Market Demographics

Avg. 43.8 years old

73.5% college educated

76.5% household income >$75,000

Avg. 13.6 years running

65.9% completed at least 1 marathon

Avg. 39.3 years old

77.8% college educated

70.8% household income >$75,000

Avg. 9.6 years running

49.2% completed at least 1 marathon

Competition & Differentiation

Competition & Differentiation

Running & Fitness Smartwatches

Garmin

Polar

Fitbit

Apple

Audio Coaching Apps

Aactiv

Nike Run Club

Lupa

Pear Sports

AI Fitness

Tonal

Tempo

Echelon

Altis

Audio Coaching Headphones

Bose

Sony

Jabra

Shokz

The KASI Advantage

The KASI Advantage

Remote Human Coach Integration

First platform enabling coaches to observe and guide athletes in real-time during workouts

Advanced AI Coaching

Sophisticated AI that provides real-time audible coaching during running workouts

Product & Revenue Model

Product & Revenue Model

KASI App

Core coaching platform with AI-driven real-time feedback.

Training Programs

Specialized downloadable training plans for 5Ks, 10Ks, half-marathons, marathons, triathlons, and more.

Remote Coaching Services

Subscribed coaches offer real-time feedback to athletes.

Subscription & Pricing

Subscription & Pricing

For Athletes

$5.99/month

Monthly

$4.99/month

Annual Plan

For Coaches

$29.95/month

Monthly

$19.95/monthly

6 Month

$9.95/monthly

12 Month

Training Programs

$29.95/each (one-time purchase)

Downloadable in-app or on website

For Athletes

$5.99/month

Monthly

$4.99/month

Annual Plan

For Coaches

$29.95/month

Monthly

$19.95/monthly

6 Month

$9.95/monthly

12 Month

Training Programs

$29.95/each (one-time purchase)

Downloadable in-app or on website

By bundling AI-driven coaching, remote live coach integrations, and specialized training programs, KASI unlocks multiple revenue streams and leverages recurring subscription models.

Go-To-Market Strategy

Go-To-Market Strategy

Social Media Advertising

Targeted video ads demonstrating live coaching features.

Online Coaching Platforms

Promote KASI's integration to professional coaches looking to expand their practice remotely.

Endurance Sports Influencers

Partner with elite athletes and micro-influencers to showcase real-time AI coaching in action.

Paid Search & YouTube Ads

Target audiences searching for training programs and wearable tech solutions.

Community Engagement

Run clubs, marathons, triathlons, expos, and local race sponsorships.

Right to Win

Right to Win

With a differentiated AI coaching platform and a set of uniquely competitive assets, we are ready to turbocharge our product and growth.

Real-Time Coaching

KASI provides instant feedback and adaptive coaching during workouts, unlike competitors who only offer post-workout analytics.

Coaches-in-the-Loop

Human coaches can monetize their expertise in real-time, drastically improving athlete engagement and outcomes.

Adaptive AI Experience

Our AI quickly interprets metrics, identifies trends, and delivers relevant cues for a dynamic, personalized workout.

Instant performance analysis and feedback during workouts

Personalized coaching cues based on real-time metrics

Seamless integration of human coaching expertise

Enhanced athlete engagement and accountability

Continuous learning and adaptation of AI models

Future-ready infrastructure for scaling

KASI is raising a SAFE round of $500K to be used for growth over 12 months.

KASI is raising a SAFE round of $500K to be used for growth over 12 months.

$200K

AI & Tech Enhancement

Improve real-time data analytics, increase AI's adaptive capabilities, and refine hardware integration.

$125K

Product Development

Introduce advanced features such as personalized workout scheduling, group live coaching, and social sharing.

$175K

Marketing & Team

Marketing campaigns and partnerships, presence at major running events, engineering team expansion, and support team growth.

The Team

The Team

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Jason Karp, PhD, MBA

Founder & CEO

A competitive runner since sixth grade, Jason is a coach, exercise & sport scientist, entrepreneur, and author of 16 books and 400 articles. His TED talk, How Running Like an Animal Makes Us Human has inspired people around the world. He is the only American distance running coach to live and coach in Kenya. He is the 2011 IDEA Personal Trainer of the Year and two-time recipient of the President’s Council on Sports, Fitness & Nutrition Community Leadership award. An industry leader, his run coaching certification was obtained by coaches and fitness professionals in 26 countries before being acquired by International Sports Sciences Association.

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Saurabh Sachan

Partner & CTO

Saurabh is a technology leader with a proven track record of building and scaling technology for investor-backed ventures. As Co-Founder of Mithya Labs, he leads a global team of innovators, designers, and full-stack developers who forge products for businesses. Saurabh has brought over 15 platforms to market, driven by relentless iteration, rapid execution, and sharp laser focus. Combined with a degree in civil engineering from Motilal Nehru National Institute of Technology in India, his deep expertise in artificial intelligence, machine learning, and UX and UI design has enabled him to create innovative solutions for complex, real-world challenges across B2B and B2C businesses in a variety of industries.

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Mahasweta Ghosh, MBA

Partner & CMO

A marathon and ultramarathon runner who has qualified for the Boston Marathon and competed in Morocco’s 7-day Marathon des Sables, Mahasweta is Vice President of Marketing at Moder. With an MBA in marketing and over 20 years of experience in business-focused marketing roles at companies like Dell and Microsoft, she brings expertise in digital transformation, managed services, and cloud computing across B2B and B2C verticals. Her expertise is in envisioning transformation of businesses to grow revenue, create mindshare, and build brand awareness. She collaborates with stakeholders to drive marketing effectiveness and pipeline development, including working with sales and marketing, engineering/production, product management, and public relations.

Contact

jason@drjasonkarp.com